Do you have questions about brand photography?
One of the biggest questions I get from clients is, “Why is brand photography so important?” That’s a totally valid question! A lot of times clients don’t exactly know WHY brand photography is so important. Does this sound like you? I’m here to help!! Below, I’m sharing 4 Benefits of Brandy Photography. Let's dive in!
1. Sets the tone for your client or customer’s experience.
These photos are a visual representation of your brand and allows your clients to see who they are engaging and potentially working with. Think of it as your brand's personality, it helps set expectations for the kind of experience your potential client's can expect to have.
2.Increases engagement.
As humans we CRAVE connecting. We all connect better with people than a product or a service. When you show your face you’re more likely to create a TRUE connection and increase engagement.
3. Gives a GREAT first impression.
People form an opinion on something SUPER quickly (hence why most Instagram reels are between 9-15 seconds long and why Itunes used to only give us 30 seconds to preview a song!). So why not show them a great professional photo that completely reflects who YOU are as a person and representative of your brand. I know I’m more likely to purchase or invest in something when I can find a connection with the person who’s behind the business.
4. Increases the Know, Like and Trust factors for your brand.
People are more likely to invest, purchase or use your services if they KNOW who the person behind the brand, LIKE the person behind the brand and what their brand represents and
TRUST the person behind the brand when you’re showing up consistently.
I hope this was helpful for you! Now that you know some of the benefits, I’d love to know what other questions you have about brand photography. Feel free to send me and email at danielle@daniellelaurenphotography.com with any questions!
If you’d like for me to capture your branding session, I’d love for you to contact me HERE!
